The Rural Urban Bridge Initiative invites all of us to think differently, talk differently and act differently in order to understand the causes of the rural-urban divide and then do something to repair it. We develop political, economic and communications strategies that build bridges and serve the common interests of all working and middle class Americans.

What We Do

Trainings and Briefings

We deliver trainings that get to the bottom of the rural-urban divide and how Democrats lost rural and working-class voters, and provide actionable strategies.

Our monthly briefings on topics related to rural-urban polarization and rural politics feature thought leaders in politics, media, communications, and academia.

Community Works

While politicians in Washington are fighting partisan battles, we are finding common ground.

Community Works chapters partner with local civic, church, school, and community groups to strengthen our rural communities and restore trust among neighbors across political differences.

Distilling Best Practices

RUBI has produced a series of manuals on how to run non-polarizing, issue-based campaigns in rural districts and how to communicate effectively with rural voters.

Our guidance is based on original research as well as research conducted by pollsters, academics and strategists.

Policy Solutions

The Rural New Deal is a positive vision for a fair economy for everyday people and a pragmatic blueprint for how we can help build rural prosperity.

The RND was co-authored by RUBI and Progressive Democrats of America with input from rural development practitioners, advocates and leaders.

The Latest

RUBI in The News

RUBI's latest series with The Guardian

Community Works Information Sessions

Find out how to get involved in RUBI’s on-the-ground work to build trust, address concrete local needs, and increase collaboration across the ideological divide in rural and working class communities.

Rethinking Rural

RUBI’s monthly column in The Nation

Briefings

Watch all our Previous Briefings on our Youtube Channel